"Whatever I know how to do, I've already done. Therefore I must always do what I do not know how to do." – Eduardo Chillida



I am living in Singapore. My journey began a Senior Art Director for several agencies. I am come to you with more than 15 years’ experience in creating and crafting work for art direction, design & advertising.

I am currently delving into the digital space with an original app : Nenepok App. A project with friends, it is an app that helps schedule breastfeeding for moms and bridges the maternal experience with mobile technology.

I am inspired by all forms of creativity. Big concerts or small underground gigs excite my senses. Post-rock or classical, I am moved. The loud and minimal twists in the design of street and high fashion often don my body, but more than that they push my mind to see creativity that is cut from a different cloth.

Some brands that I had working on

Singapore Zoo, Epson, KFC, Pond's, LT Association Co.,Ltd, Milo, UOB, Johnnie Walker, Heineken, Philips, Newsgate Communications, Finest FairPrice, FairPrice, John Little, Warehouse Club, StarHud, SALT, Susie Lingham, half, J.Myers Company, KTP & Company, HM Printmatic, Aberdeen, HTC, Mandarin Gallery, Lippo Group (Shanghai), Spring Singapore, Robinsons, Citroën, Olympus, Fuji, Martell, Maybank, Prudential, Mandiri Bank, Paragon, City Development Limited, The Yellow Ribbon, Noise Singapore, Glaxo Smithkline, Heidelberg & Johnson Medical.

Working with some advertising agencies

Mirum Agency, Ogilvy & Mather, Geometry Global, DigitasLBi, Iris Singapore, Up & Up Advertising, Team Timmermann, xodbox advertising, SaatchiLab Singapore & AKQA@ADK.


Art Direction
Creative Direction
Graphic Design
Printed Material

Contact details

I am available for freelance projects. Complete folios available upon request.




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